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Community and Philanthropy: How Your Business Can Create a Long-Term Impact
Legacy Tips of the Week

Legacy Leaders Network
Tips of the week!
Trivia Question❓
Which online retailer, created by two popular internet personalities, directs all of its profits from everyday items like socks, soap, and coffee to charitable causes, demonstrating how a business can build a legacy of giving?
Answer at the bottom of the newsletter
Community and Philanthropy: How Your Business Can Create a Long-Term Impact
When thinking about legacy, many entrepreneurs focus on growing profits or expanding their market share. But what if the true measure of success lies not only in financial achievement, but in the lasting impact your business has on the community? A business’s philanthropic efforts can shape its legacy in profound ways, helping to build a stronger community, inspire future generations, and leave a positive imprint that extends far beyond the balance sheet.
Philanthropy doesn’t always have to be large-scale or tied to major donations. Simple acts like employee volunteer programs, corporate matching gifts, or supporting local causes can make a significant difference. The key is consistency and intentionality. When you establish a culture of giving within your company, it becomes ingrained in your business identity. It shows customers, employees, and partners that your company values more than just profits—it values people, purpose, and community.
Building a philanthropic legacy also offers the opportunity to mentor others, particularly within your team. Employees who are engaged in charitable efforts often feel more connected to the company’s mission, fostering loyalty and pride. Encourage them to get involved in initiatives that align with their own values. This sense of purpose within the workplace can extend the impact of your business, building not just a profitable company, but a company that stands for something greater.
For entrepreneurs, giving back is not only good for business but good for the soul. Supporting causes that resonate with you personally connects your professional work to your core values. It also inspires others to think about their own legacy and how they can contribute to the world in a meaningful way.
Building your company’s philanthropic legacy is about more than just donating money; it’s about creating a culture of giving that lasts for years to come. With a strategic approach, you can shape a future where your business’s influence is measured not just by its bottom line, but by its positive impact on the world.
Legacy Webinar: Improving Family Communication
To pass down your legacy, you need connection. Join estate planning expert Stan Miller for a free one-hour training on restoring and strengthening family communication...the foundation of preserving what matters most.
📅 Thursday, December 18 | 12PM ET | Zoom
💡 Answer to Trivia Question:
Good.Store. By donating 100% of profits to charity, Good.Store turns routine purchases into meaningful impact, showing that a company’s legacy can be measured by its positive contributions to the community rather than just financial success.
Someone just spent $236,000,000 on a painting. Here’s why it matters for your wallet.
The WSJ just reported the highest price ever paid for modern art at auction.
While equities, gold, bitcoin hover near highs, the art market is showing signs of early recovery after one of the longest downturns since the 1990s.
Here’s where it gets interesting→
Each investing environment is unique, but after the dot com crash, contemporary and post-war art grew ~24% a year for a decade, and after 2008, it grew ~11% annually for 12 years.*
Overall, the segment has outpaced the S&P by 15 percent with near-zero correlation from 1995 to 2025.
Now, Masterworks lets you invest in shares of artworks featuring legends like Banksy, Basquiat, and Picasso. Since 2019, investors have deployed $1.25 billion across 500+ artworks.
Masterworks has sold 25 works with net annualized returns like 14.6%, 17.6%, and 17.8%.
Shares can sell quickly, but my subscribers skip the waitlist:
*Per Masterworks data. Investing involves risk. Past performance not indicative of future returns. Important Reg A disclosures: masterworks.com/cd
